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  • Euro Fashion Inners launches fluorescent underwear under the label Micra Flash

    31 August 2016

    - Euro Fashion Inners announced the launch of its sub brand, Micra Flash.

    English

  • Euro Fashion Inners launches Fiero & Elvis

    16 June 2016

    - Rev up your style with Fiero and Elvis, new offerings from Euro Fashion Inners, a premium inner wear brand from the House of Rupa

    English

  • Bumchums Launches A New Range Of Casual Wear For Women

    20 May 2016

    - Bumchums, the casual wear brand from the House of Rupa, has launched a new range of casual wear for women.

    English

  • The Economic Times Best Corporate Brands Summit announces Rupa and Company Limited as the ‘Best Corporate Brand 2016’

    3 February 2016

    - Rupa and Company Limited, one of the largest knitwear brands in India, was adjudged the ‘Best Corporate Brand 2016’.

    English

  • Rupa Group announces new TVC for its premier underwear segment, Euro

    10 January 2016

    - Euro, a premium fashion segment of Rupa & Company Ltd. - India’s leading knitwear brand, has rolled out a new TVC titled “Around the World in One Euro”

    English

  • Stay warm and stylish this winter with Rupa Thermocot, India’s first choice in branded thermal wear

    30 November 2015

    - Winter is here, and it’s time to snuggle up in your favourite thermal wear. Stay warm and stylish this winter with Rupa Thermocot.

    English

  • Rupa Torrido launches new campaign

    16 November 2015

    - As the cold fingers of winter have started gripping the nation, the new TVC of Rupa Torrido encourages Indians to choose Torrido Premium to stay warm and comfortable. A metaphor for the wintery cold that often numbs and freezes us

    English

  • Rupa Torrido launches new campaign

    16 November 2015

    - As the cold fingers of winter have started gripping the nation, the new TVC of Rupa Torrido encourages Indians to choose Torrido Premium to stay warm and comfortable.

    English

  • Rupa Torrido launches new campaign, “Sardiyon Me Only Torrido”

    9 November 2015

    - Rupa Torrido has come up with a new TVC “Sardiyon me only Torrido” encouraging consumers to choose Torrido Premium Thermals to stay warm and comfortable during winters.

    English