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  • Euro Fashions introduces Sidharth Malhotra as its brand ambassador, launches new TVC

    17 April 2017

    - Euro Fashion Inners announces Sidharth Malhotra as its brand ambassador with the launch of its latest commercial, which endorses the new tagline, Start Something Sexy.

    English

  • Bumchums amplifies the Fun Quotient with its New Campaign

    9 March 2017

    - Bumchums launches new ad campaign to reinforce its core message, Fun It Up! The new campaign is an attempt to resuscitate its public perception, and emerge as a young and fashion forward brand.

    English

  • Euro Fashion Inners celebrates the inner fire and passion with Euro Blaze

    27 February 2017

    - Euro Fashion Inners recently announced the launch of Euro Blaze, a new collection of men’s brief that celebrates the Inner Fire and Passion of men that drives them towards higher goals in life.

    English

  • Rupa Frontline launches new campaign, hails Ranveer as ‘Aankh Ka Taara’

    20 February 2017

    - India’s much acclaimed inner wear brand; Rupa Frontline has launched its latest ad campaign starring Ranveer Singh. This is the first campaign post its logo launch earlier this year.

    English

  • Rupa Frontline Revamps Its Brand Identity, launches New Logo

    16 January 2017

    - Rupa Frontline has recently revamped its new brand identity with the launch of its new logo, which aims to capture the sensibilities of the Millennials

    English

  • Rupa Footline launches a brand new collection of Designer Socks

    4 January 2017

    - Rupa Footline presents a new range of designer socks that delivers international standard within an affordable price range.

    English

  • RUPA unveils Designer Hoodies under its Premium Thermal Wear brand, ‘Torrido’

    24 November 2016

    - Torrido introduces Torrido Hoodie, which redefines style and functionality in the thermal wear category.

    English

  • Rupa Softline launches MISS CHANDNI

    30 September 2016

    - Rupa Softline introduces Miss Chandni, a new style of comfort bra specially designed for women who look for all day comfort and style.

    English

  • RUPA conducted 31st Annual General Meeting (AGM) at ICCR

    3 September 2016

    - The 31st Annual General Meeting (AGM) of the Members of Rupa & Company Ltd took place on August 31, 2016.

    English