30 September 2016
- Rupa Softline introduces Miss Chandni, a new style of comfort bra specially designed for women who look for all day comfort and style.
3 September 2016
- The 31st Annual General Meeting (AGM) of the Members of Rupa & Company Ltd took place on August 31, 2016.
31 August 2016
- Euro Fashion Inners announced the launch of its sub brand, Micra Flash.
16 June 2016
- Rev up your style with Fiero and Elvis, new offerings from Euro Fashion Inners, a premium inner wear brand from the House of Rupa
20 May 2016
- Bumchums, the casual wear brand from the House of Rupa, has launched a new range of casual wear for women.
3 February 2016
- Rupa and Company Limited, one of the largest knitwear brands in India, was adjudged the ‘Best Corporate Brand 2016’.
10 January 2016
- Euro, a premium fashion segment of Rupa & Company Ltd. - India’s leading knitwear brand, has rolled out a new TVC titled “Around the World in One Euro”
30 November 2015
- Winter is here, and it’s time to snuggle up in your favourite thermal wear. Stay warm and stylish this winter with Rupa Thermocot.
16 November 2015
- As the cold fingers of winter have started gripping the nation, the new TVC of Rupa Torrido encourages Indians to choose Torrido Premium to stay warm and comfortable. A metaphor for the wintery cold that often numbs and freezes us